The Venice Film Festival will have a market and a workshop for young filmmakers
The International Film Festival will have its own market. On the occasion of the 69th edition (August 29 – September 8, 2012) the "Light Market" will be launched, which will help to boost Industry Office, towards a new structure for a real market in order to meet the needs of producers, distributors, buyers, sellers, agents and film PR agencies.
"The main aim – according to a press statement – is that of attracting professionals from all over the world, providing them with structures and an organisation which will allow them to achieve a turnover great enough to justify their investment into coming to Venice".
A first step will consist in increasing the opportunity for buyers to view and buy the films presented by the sellers – beyond those seen at the Festival – through a video library. The Market’s areas will contain a threefold structure; the video Library, the Business Centre and the Industry Club.
A four-year programme will be launched for the Industry Office / Light Market which will start from the currently available areas, and will be completed inside the new building.
The festival has also announced the launch of the Biennale College - Cinema, a university-level workshop open to young filmmakers from all over the world, for producing low-budget films. The challenge is to create three feature-length audiovisual works, following a series of activities taking place in the space of a year.
Venice’s Biennale also foresees a more limed down programme, with a reduction in the film presented, in order to give these greater visibility. Additionally, the Controcampo Italiano section, created in 2009 by the former director Marco Müller, will be cancelled.
(Translated from Italian)
Did you enjoy reading this article? Please subscribe to our newsletter to receive more stories like this directly in your inbox.
