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DISTRIBUTION Italia

Associations say no to Medusa films being projected on NTV trains

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- ANEC, FICE and ACEC say no to the agreement which would have films transmitted on high-speed trains at the same time as they are playing in theatres

A debate erupted after Medusa and Ntv reached an agreement on the transmittance of theatre released films on high-speed rails in Italy. Cinematographic industry associations ANEC, FICE and ACEC, described the initiative as inappropriate with the threat of creating grave turbulence in the industry overall. They urgently asked Medusa Film for a meeting, in which ANICA’s distribution branch would also participate. Awaiting the meeting, they are asking for an immediate halt of the initiative.

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The agreement has provided for the first film to be shown on trains to be Twice Born [+see also:
trailer
interview: Sergio Castellitto
film profile
]
by Sergio Castellitto coming out on November 8 (read news story). According to the associations, current contracts do not provide for such scenarios, and if the operation were to be undertaken, the model of going to movie theatres and other venues for new films would start being eroded. There could also be negative consequences in terms of pirating.

(Translated from Italian)

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