On Body and Soul (2017)
The Square (2017)
The Nothing Factory (2017)
Sunbeat (2017)
Loving Vincent (2016)
Beauty and the Dogs (2017)
Out (2017)
previous
next
Choose your language en | es | fr | it

CANNES 2014 Market/Italy

email print share on facebook share on twitter share on google+

Italian promotion setting its sights on China, Russia and Latin America

by 

- CANNES 2014: At Cannes, the creation of a strategic co-operation between ANICA, ICE and the Istituto Luce Cinecittà has been presented, with a budget of double the size

Italian promotion setting its sights on China, Russia and Latin America
Riccardo Tozzi

China, Russia and Latin America are the emerging markets on which ANICA, ICE (The Italian Trade Agency) and the Istituto Luce Cinecittà will focus their activities in terms of promoting Italian cinema. 

The establishment of this co-operation among the three institutions, which was presented during the Cannes Festival, brings together various resources and strategies, under the auspices of the Italian Ministry of Culture - MiBACT

(The article continues below - Commercial information)

“The resources for promotion will be more than doubled compared to last year,” (when they totalled €800,000) guaranteed Riccardo Tozzi, president of ANICA. “Italian cinema is going through a very dynamic period. The Oscar awarded to The Great Beauty [+see also:
film review
trailer
film focus
interview: Paolo Sorrentino
festival scope
film profile
]
honoured a film, but it also proves that there is a phase of modernisation under way in our industry.”

(Translated from Italian)

ArteKino
Les Arcs call
Unwanted_Square_Cineuropa_01
 

latest news

 

more news

Newsletter

Follow us on

facebook twitter rss