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SAN SEBASTIÁN 2016 Industry

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Europa Distribution takes VoD and online promotion to San Sebastián

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- The distributors' network will host a workshop dedicated to these hot topics from 18-22 September at the Spanish gathering

Europa Distribution takes VoD and online promotion to San Sebastián

Maintaining a partnership initiated in 2007, this year Europa Distribution is once again hosting a distribution workshop in the scope of the 64th San Sebastián International Film Festival and the Industry Club. More than 25 independent distributors members of the network will participate in these work sessions focusing on the VoD market and online promotion, and in the festival's activities.

(The article continues below - Commercial information)Cine Iberoamericano Int

Distributors are generally digging to find gold on the new land of the VoD market - but who could find it yet, and using which tools? The workshop in San Sebastián will reflect on the new means to make films more visible on VoD platforms and also on how to navigate on data and what results their analyses can offer. Distributors from the network will share their experience and expertise through the presentation of case studies and discussions, and will attend a practical seminar on using data to connect with online audiences.

The workshop will begin on Monday 19 September at Museo San Telmo with an open panel entitled “The Gold Rush? Or how can independent films finally hope to dig some gold out of VoD”. This public session, open to all industry accredited, will be moderated by Michael Gubbins (Sampo Media and chair Ffilm Cymru Wales). Panelists will include Alexandra Poch from EUIPO - European Union Intellectual Property Office (Spain), Anna Harding from Folkets Bio (Sweden), Quentin Carbonell from MUBI (UK), Kobi Shely from Distrify Media (UK) and Emmanuel Joly from European Commission - MEDIA Unit (EU).

For the second year, Europa Distribution will also hold a common session with the EFADs. On Monday 19th, about ten representatives from various European film agencies will join the distributors to discuss together how to enhance the visibility of films online, amongst others through the revision of the AVMS directive. Both Europa Distribution and the EFADs feel that it is essential to develop the collaboration between industry, film agencies and supranational institutions and to work hand in hand to find ways to enhance the circulation and legal consumption of European films.

Attending distributors will also participate in the festival activities, including Works in Progress (Cine en Construccion), a selection of Latin American films at the post-production stage (read the news).

For information about the San Sebastián workshop, contact communication@europa-distribution.org.

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