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PRODUCTION Ireland / Georgia

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Rudolph Herzog shooting How to Sell a War


- Film and Music Entertainment (IRE), Bankside Films and Quickfire have announced a 16 March start-of-shoot date for the new film

Rudolph Herzog shooting How to Sell a War
Actresses Lily Newmark and Katherine Parkinson

How to Sell a War, the debut feature by Rudolph Herzog, will start shooting in Georgia on 16 March. Written by Tim Price (Doctor WhoSecret Diary of a Call Girl) from an idea by Raid Sabbah, the film stars Lily Newmark (Pin Cushion [+see also:
film review
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) and Katherine Parkinson (The IT CrowdThe Boat That Rocked [+see also:
film profile
). It tells the story of an over-confident PR consultant who must create a fake news story that claims a war is still raging in Georgia in order to make sure the London-based event she is promoting, the Piece of Peace global charity event, is a huge success.

(The article continues below - Commercial information)

Herzog is an award-winning director, producer and writer, best known for his work for television, The Paedophile Next Door and The Heist. He is also the author of the critically acclaimed books Dead Funny and A Short History of Nuclear Folly. His latest book, Truggestalten, has been picked up by Philipp Kreuzer’s Maze Pictures (The Happy Prince [+see also:
film review
film profile
) for production.

How to Sell a War is being produced by Samantha Taylor and Mike Downey via their Dublin-based Film and Music Entertainment (IRE); the co-producers are Vladimer Katcharava of Georgia’s 20 Steps Productions and Radoslaw Drabik of Kinomedia/GF, and the executive producers are James AthertonJan PaceJames Bierman and Aleksi Bardy. Key financing comes from the UK’s Quickfire, Helsinki-based IPR.VC and Creative England, as well as the Georgian National Film Centre and the tax credit scheme of Enterprise Georgia. The film is being sold by Bankside Films. Production will take place on location in Georgia and Dublin.

“It’s really exciting to be producing How to Sell a War at the present time,” says Samantha Taylor of Film and Music Entertainment (IRE). “Katherine and Lily, our extremely talented lead actors, play two very funny women who stick it to the bully man, to the news fakers and to celebrity bullshit in general… To paraphrase, humour isn’t about appeasing the patriarchy, but rolling over it in an armoured car.”

WBI Berlinale
Swiss Film Berlin

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