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REPORT: NEXT & Cannes XR @ Marché du Film 2020

Cineuropa covers the innovation hub of the 73rd Cannes Film Festival's Online Marché du Film

REPORT: NEXT & Cannes XR @ Marché du Film 2020

8 articles available in total starting from 12/05/2020. Last article published on 01/07/2020.

Distributors and VoD platforms should collaborate to expand their audiences

Distributors and VoD platforms should collaborate to expand their audiences

CANNES NEXT: Digital marketing agency Gruvi is investigating how beneficial it would be for film distributors to treat VoD campaigns like cinema campaigns  

01/07 | Cannes 2020 | Marché du Film

How useful is AI for independent European cinema?

How useful is AI for independent European cinema?

CANNES NEXT: Swiss venture Largo.ai aims to help predict the box-office success of upcoming films at an early stage using a form of AI that can be harnessed by independent producers  

30/06 | Cannes 2020 | Marché du Film

The 2020 Cannes NEXT Summit unveils the innovations of the future

The 2020 Cannes NEXT Summit unveils the innovations of the future

CANNES NEXT: The event featured a series of presentations, keynote speeches and discussions on all of today's hot topics and how technology may be able to find solutions  

29/06 | Cannes 2020 | Marché du Film

Adaptive cinema aims to customise storytelling in the viewer-centric age

Adaptive cinema aims to customise storytelling in the viewer-centric age

CANNES NEXT: LMDP Co is developing the first biofeedback horror feature that adapts its emotional experience in real time, based on the viewers’ brain signals and expressions  

29/06 | Cannes 2020 | Marché du Film

Cannes NEXT proves that using behavioural audience data correctly can lead to success

Cannes NEXT proves that using behavioural audience data correctly can lead to success

CANNES NEXT: In collaboration with Gruvi and Usheru, a lecture used case studies and analysis to explain the way in which audience preference data can result in sales  

26/06 | Cannes 2020 | Marché du Film

Will blockchain be the solution for a European film registry?

Will blockchain be the solution for a European film registry?

CANNES NEXT: The first Cannes NEXT panel explored blockchain technology’s role in creating a unified film registry that would be of benefit to independent producers  

24/06 | Cannes 2020 | Marché du Film

Cannes XR Virtual to feature 55 XR works

Cannes XR Virtual to feature 55 XR works

The Marché du Film programme dedicated to virtual and augmented reality is all set to unspool, raring to present a range of innovative works and projects in development  

12/06 | Cannes 2020 | Marché du Film

Cannes XR Virtual offers a new space for new technologies

Cannes XR Virtual offers a new space for new technologies

In partnership with the Museum of Other Realities, Tribeca Film Festival, Kaleidoscope and VeeR, the Marché du Film’s cutting-edge event is gearing up to focus on the immersive industry  

12/05 | Cannes 2020 | Marché du Film

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