CineRegio moves to Malmö
- The European network of regional film funds is relocating to the Swedish city, thanks to a collaboration with Film I Skåne
From January 2016, Film I Skåne, located in the dynamic southern Swedish region of Skåne, will host the CineRegio office. The Skåne region is well known from the famous and bestselling Swedish crime novels by Henning Mankell, and Film i Skåne is setting out to empower its international strategy even more.
“Hosting CineRegio in Malmö will be an integrated part of the international development strategy of Film i Skåne,” says Ralf Ivarsson, managing director of Film i Skåne. “The close cooperation with CineRegio will support our international outlook and strengthen our opportunities for increased international cooperation, and will for sure spark new networking opportunities, knowledge sharing and cooperation for the benefit of the film, TV and game sectors in the Skåne region.”
The CineRegio office will also benefit from the focus that Film i Skåne has on kids' content. This focus will be strengthened further via the CineRegio initiative Kids-Regio. Filmmakers, distributors, producers and financiers will gather in Malmö in March for the event Kids ThinkJam, a joint initiative by Kids-Regio and Malmö's Financing Forum for Kids Content. A kick-off talk for this event will take place on 13 February during the Berlin Film Festival.
Philippe Reynaert, CEO of Wallimage and chairman of CineRegio, is pleased that CineRegio now will be housed at Film i Skåne in Malmö. “It is a partnership we look forward to, and it also supports CineRegio in our efforts to be active and visible among our members locally in the European regions. We hope that through our activities, international networks and knowledge, we can help to develop and focus on the importance of local and regional culture and business through an active film, television and media strategy.”
Charlotte Appelgren, general secretary of CineRegio, said: “CineRegio's tenth anniversary year is over, and an exciting and hectic 2016 is awaiting us. We start the new year by moving to Malmö, and from here, we will continue CineRegio's work on strengthening regional film production in Europe and promoting cooperation across borders and regions.”
Appelgren is looking forward to splitting her work between the office in Brussels and the office in Malmö, and continues: "In 2016, CineRegio will intensify its work towards EU matters, including ensuring productive, constructive and fair European film policy-making. Indeed, the regional film funds in Europe play a big role in fostering European diversity by financing unique and artistic, interesting films. As an example: 35% of the European films selected for the Cannes Film Festival in 2015 were supported by CineRegio members (four shorts and 27 feature films, five of which in the main competition). In total, more than 125 film titles selected for the Cannes programmes in the last five years have been supported by one or more CineRegio member.”
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