07/03/2022 - The network of independent distributors will address its members' release strategies, promotional campaigns and innovative projects, in this case with a focus on animation

Europa Distribution is back on the road, travelling to Bordeaux to renew its collaboration with Cartoon Movie (8-10 March), for the 13th year in a row. This partnership, established in 2009, aims to facilitate the access for independent film publishers and distributors to the most important market and pitching event dedicated to European animated films. It is also an important opportunity for the European Network to focus on its members' release strategies, promotional campaigns and innovative projects, in this case with a focus on animation. The closed workshop will take place on Tuesday 8 March and target exclusively the numerous members of the network attending the event.

It will host case studies on recent European and international animation films released by Europa Distribution's members in diverse European countries, bringing a chance to hear diverse strategies and best practices, based on each case specificity, that could be exported across borders, but also to study new challenges and their related answers. At this occasion, distributors Alzbeta Dlouhá (Aerofilms, Czech Republic), Monica Felea (Bad Unicorn, Romania), Grégoire Marchal (KMBO, France), Adeline Margueron (Le Parc Distribution, Belgium & Luxemburg), Mika Siltala (Cinema Mondo, Finland) and Igor Stankovic (MCF Megacom, Serbia) will share their experience regarding their publishing work, release strategies and promotional campaigns for several animation titles released recently. They will present detailed analysis, focusing on audience targeting and admissions results, partnerships, theatrical and online exploitation on the following films: Moonbound (Germany), Stinky Dog, Happy Life in Paris! [+see also:
trailer
film profile] (France), My Sunny Maad [+see also:
film review
trailer
interview: Michaela Pavlátová
film profile] (Czech Republic/Slovakia/France), Belle (Japan) and medium-length film La chouette en toque (France/Belgium). Besides this, the workshop will include the presentation of an inspiring innovative project dedicated to animation titles for children, the Belgian virtual cinema project CinéPilou, launched during the pandemic by Le Parc Distribution.
 
Europa Distribution will continue discussing with its members about the distribution of European independent films with its next workshops and panels in Sofia, Karlovy Vary, Haugesund, San Sebastian, and throughout the year, participating in conferences and meetings with distributors and other professionals of the film ecosystem.

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