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BOX OFFICE Italy

A record-breaking year for the market

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Commenting on predictions for a total of 120 million admissions for 2007 (an 11% increase over 2006), Paolo Protti, president of ANEC (National Cinema Exhibitors Association), said: "A good part of the success can be attributed to the efforts made in distributing films throughout the entire year. For the first time, there was also a fair amount of titles on offer in the summer, with box office grosses that were more than satisfying".

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December 16 figures show the yearly box office at €565m, which will certainly rise in the next two weeks with the traditional Christmas blockbusters.

Besides an extended film season, an important role in these record-breaking figures (which had not reached these peaks since 1986) was also played by successful quality domestic films: Ferzan Ozpetek’s Saturno Contro, Daniele Luchetti’s My Brother is an Only Child [+see also:
film review
trailer
interview: Daniele Luchetti
interview: Riccardo Tozzi
film profile
]
and The Unknown Woman [+see also:
trailer
film profile
]
by Giuseppe Tornatore, among others. This year, the market share of local cinema will exceed 30%.

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(Translated from Italian)

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