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PROMOTION Europe

Picture Europe! heads to Munich, Copenhagen and Madrid

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European Film Promotion (EFP) is currently preparing the second edition of Picture Europe! The Best of European Film. After Madrid, Berlin and London earlier this year (see news), the 2008 edition is set to take place in Munich (Gloria Filmpalast, February 21-27), Copenhagen (Grand Teatret, March 12-18) and Madrid (Cinema Princesa, April 11-17).

Madrid is one of the hosting cities for the second year running. "The balance drawn after Picture Europe! 2007 in Madrid could not have been better," said Enrique González Kuhn, head of acquisitions at Alta Films (Cinema Princesa). In general, he is very positive about the "packed cinemas and an enthusiastic audience annually discovering European films previously unreleased in our country, and cheering the opportunity to converse and exchange opinions with the authors of the same."

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Aiming to promote box office hits from European countries that often do not have the opportunity to go beyond their national boarders, the selected films will be presented by their directors and stars. The programme is to be announced early next year.

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