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When East Meets West, en directo en Cineuropa


- El evento italiano organiza en Trieste una serie de sesiones que se retransmiten en directo en Cineuropa durante estos días

Este artículo está disponible en inglés.

The 2023 edition of When East Meets West (WEMW) is all set to kick off, running from 22-25 January with a full schedule lined up (see the news). Cineuropa and WEMW are long-time partners, and for the first time, some of the events of the leading Italian event will be streamed on our platform.

In detail, you can watch (all times are CET):

22 Jan 16:30: Digital Campaign for Your Film Premiere

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Thinking about film marketing usually takes place once the movie is finished and, in most cases, focuses on the choice of stills, writing the synopsis, and creating the poster and the trailer. However, this comes too late and is not enough any more. With digital tools, there are so many other ways to reach different audiences with various assets and ideas, which would ultimately help to build awareness of the film and grow the number of viewers. And the key moment in a film's lifetime is the premiere - at a festival and/or in theatres. Based on case studies, this talk aims to give the audience hands-on tips on how to use digital tools to better understand the audience and to reach it with a meaningful, tailor-made campaign. Speaker: Joanna Solecka (Alphapanda), in collaboration with First Cut+.

22 Jan 18:00: The State of Global Scripted Production

In this overview, we will explore the current opportunities and challenges facing local language scripted series as the production landscape, fueled by global streamers, is in constant flux; affecting genres, budgets, deal-making and creative decisions. We will also, hopefully, provide you with some practical tips and tools, as well as work through key terms and detail the stages and partners necessary for successfully integrating into the international TV production community. Speaker: Danna Stern (Global Content Executive), in collaboration with MIDPOINT COLD OPEN.

23 Jan 15:00: Accelerate IMPACT: Bring Impactful Films to the Right Audiences

A global pioneer in film impact production, Think-Film founder and CEO Danielle Turkov Wilson joins in with proceedings virtually to share her thoughts on the investment opportunity of impact, and explain how Think-Film works across Europe as well as internationally to bring impactful films to the right audiences for real-world value and change. Plus, Amy Shepherd (Think Film Impact Production) will offer her input, in collaboration with ESoDoc.

23 Jan 16:30: MIDPOINT Shorts Showcase

In collaboration with MIDPOINT Shorts (see the news).

24 Jan 10:00: The Funding Landscape in Armenia, Moldova and Georgia

In collaboration with MEDICI - The Film Funding Journey (organized by FOCAL), moderated by Tamara Tatishvili.
Speakers: Valentina Iusuphodjaev, Sergiu Cumatrenco, Inna Sahakyan, Melikset Karapetyan, Tekla Machavariani, Maya Tchilashvili.

24 Jan 11:30: Focus on Ukraine

The current state of affairs and what are the most urgent actions needed?

Moderated by Tamara Tatishvili. Speakers: Darya Bassel and Nataliia Movshovych.

24 Jan 15:00: The Amazing Journey of Pamfir

Case study on Pamfir [+lee también:
entrevista: Dmytro Sukholytkyy-Sobchuk
entrevista: Dmytro Sukholytkyy-Sobchuk
ficha de la película
by Dmytro Sukholytkyy-Sobchuk, with Aleksandra Kostina (Bosonfilm) and Laura Briand (Les Films d’Ici), moderated by Cedomir Kolar (A.S.A.P. Films).

24 Jan 17:00: ACE Interview

Vladimir Yatsenko (ForeFilms) in conversation with Joanna Szymanska (Shipsboy), in collaboration with ACE PRODUCERS.

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(Traducción del inglés)

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