TorinoFilmLab (TFL), the international laboratory for the creation of films and TV series organised by the Museo Nazionale del Cinema in Turin, active since 2008, is launching a new programme to bring sustainability professionals closer to the audiovisual world: the Green Production Lab.

“Sustainability is one of the requirements for accessing European public funding, a trend that is expected to strengthen in the coming years. However, green strategies are often managed by production department members, which increases costs and workload,” explains Mercedes Fernandez, managing director of TFL. “This is why the demand for qualified individuals in this area is growing significantly in the audiovisual sector. Green Production Lab responds to this need.”

The Green Production Lab aims to select sustainability experts with backgrounds in environmental sciences and train them to collaborate with production teams, to design comprehensive sustainability plans to be implemented during the production and post-production phases. Adapted to the film and television industry, the advanced skills of these specialised figures can enhance the financial and organisational efficiency of sustainability practices. The Green Production Lab – for which both production teams with a project and sustainability professionals can apply from 2 September-5 November – represents another step in TorinoFilmLab's green commitment. In 2022, TorinoFilmLab launched Green Film Lab to raise awareness among audiovisual professionals and promote eco-friendly production practices. Since then, nine workshops have been held in seven countries, involving 239 professionals and 53 film projects.

“We are proud to affirm the Museo Nazionale del Cinema's commitment to addressing sustainability issues within the film industry," explain Enzo Ghigo and Domenico De Gaetano, president and director of the Museo Nazionale del Cinema. 

In addition to this new initiative, on Tuesday 1 October, calls will open to participate in the 2025 training programmes for professionals in cinema and international serial production: ScriptLab, reserved for feature-length fiction projects in an early writing phase (from which Vermiglio [+lire aussi :
critique
bande-annonce
interview : Maura Delpero
fiche film] by Maura Delpero, ready to premiere in competition at the Venice Film Festival, also emerged); FeatureLab, a programme for first and second works at an advanced development stage (which in the 2022 group also welcomed Sara Fgaier with Weightless [+lire aussi :
critique
bande-annonce
interview : Sara Fgaier
fiche film], just premiered in Competition at the Locarno Film Festival); SeriesLab, dedicated to all genres of TV series still in the early stages of development (which also included Adrian Illien and Julia Penner with Davos 1917 [+lire aussi :
critique
interview : Jan-Eric Mack
fiche série], whose recent success in Italy follows the excellent reception in Switzerland and Germany); ComedyLab, in its second year of activity, a format aimed at comedians of all kinds and directors with a comedy project who, working in synergy, explore the comic potential of the projects; and Audience Design Lab, a short workshop on creating audience targeting and engagement strategies, including the use of artificial intelligence. More information about all of them can be found here.

TorinoFilmLab is organised with the support of Creative Europe - MEDIA.