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DISTRIBUTION / RELEASES / EXHIBITORS Belgium

Belgian distributors join forces with VoD platforms during the coronavirus crisis

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- A group of independent companies are working with 6 VoD platforms to offer Belgian viewers as-yet unreleased or recently released films, including Jumbo

Belgian distributors join forces with VoD platforms during the coronavirus crisis
Jumbo by Zoé Wittock

Exceptional situations necessitate exceptional alliances. And so, several independent distributors and producers in Belgium, such as Anga, Athena, Cinéart, Cinemien, Imagine, Kwassa, Lumière, Mooov, O’Brother and September Film, have reached an agreement with the VoD platforms VOO and Proximus Pickx VOD, as well as dalton.be, lumierefilms.be and universcine.be, so that these services can host and stream those films that were on the cinema listings when national cinemas closed or whose release had been planned for the next few days. A number of other distributors may still be added to this list.

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Cineuropa Survey 2020

This is an unprecedented initiative designed to show solidarity, which will allow film buffs to continue to amuse themselves during this testing time, by discovering the latest batch of movies that are hitting the headlines while staying safe at home. Starting on 20 March, the first films will be available on the platforms at a fixed price of €7.99. The array of titles on offer will be updated with new films on a regular basis.

It’s true that it’s heartbreaking for the creators of these works, who are seeing the fruits of their labour, which had been conceived, produced and nurtured for the big screen, “reduced down” to fit in a living room, but it’s a way for the industry to (hopefully) keep its head above water and to maintain its connection with the audience, by offering them some truly exceptional propositions.

This unprecedented initiative will come to an end as soon as the movie theatres reopen, when the films due to be released nationally will take their rightful place back on the big screen.

Two of the titles that have been announced for the time being are the releases of Jumbo [+see also:
film review
trailer
interview: Zoé Wittock
film profile
]
, the feature debut by Zoé Wittock, starring Noémie Merlant and Emmanuelle Bercot, which had been due to come out on 18 March; and About Endlessness [+see also:
film review
trailer
interview: Roy Andersson
film profile
]
by Sweden’s Roy Andersson, which was slated for an 8 April release. Audiences will also be able to catch movies that only recently came out or are still on the cinema listings, such as The Truth [+see also:
film review
trailer
interview: Hirokazu Kore-eda
film profile
]
by Hirokazu Kore-eda, Two of Us [+see also:
film review
trailer
interview: Filippo Meneghetti
film profile
]
by Filippo Meneghetti, Adoration [+see also:
film review
trailer
interview: Fabrice du Welz
film profile
]
by Fabrice du Welz, Losers Revolution [+see also:
film review
trailer
film profile
]
by Thomas Ancora and Grégory Beghin, Lucky [+see also:
trailer
film profile
]
by Olivier van Hoofstadt, and Working Girls [+see also:
film review
trailer
interview: Anne Paulicevich and Frédér…
film profile
]
by Frédéric Fonteyne and Anne Paulicevich.

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(Translated from French)

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